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Malayalam cinema has had a significant impact on Kerala's culture and society. Films have played a crucial role in shaping public opinion on various social issues, such as women's empowerment, child marriage, and environmental conservation. For instance, the film Aval (1972) highlighted the plight of women in a patriarchal society, sparking a national debate on women's rights. Similarly, films like Papanasam (2015) and Mahanati (2018) have raised awareness about social issues like casteism and the struggles of marginalized communities.