Chapter 1 — The Surface Miradore’s homepage simplified the world into neat boxes: features, benefits, “Start free” and an encouraging “Contact sales.” There was a small pricing blurb: a free tier, paid plans, and a custom enterprise option. The marketing voice was crisp and unambiguous — but unambiguous marketing rarely tells the whole story. My first suspicion: the apparent openness masked variability driven by device counts, feature gates, and enterprise negotiation.