In the 1960s and 1970s, Japanese popular music, known as J-Pop, began to flourish. Artists like The Beatles-inspired groups and enka singers gained massive popularity. The 1980s and 1990s saw the rise of Japanese television dramas (J-Dramas), which became incredibly popular not only in Japan but also across Asia. Shows like "Oshin" (1983) and "Gokusen" (2001) demonstrated the global appeal of Japanese storytelling and culture.